From coffee traders and brokers to coffee roasters and producers of instant coffee, decaffeinators, coffee machine and roasting machine manufacturers to logistics companies, laboratories and sustainability organisations - at the German Coffee Association we all sit round the same table, to support the interests of our members and of coffee.
Information, Knowledge Exchange and Networking
On 7th September 2021, the German Coffee Association invited its members to the ‘Environment, Factory and Safety at Work’ Symposium. The event took place at the Holiday Inn in Hamburg HafenCity.
During the symposium, nine speakers presented innovations around coffee production, examined carefully different areas of safety at work and gave practice related tips on environment- and climate protection for coffee factories.
Two days of live speeches, virtual exhibition, networking and knowledge exchange
The traditional Coffee Roaster Conference of the German Coffee Association took place on 4th and 5th May 2021. This event, aimed at speciality roasters, took place virtually for the first time.
This new model, a mix of top-class live speeches and virtual exhibition turned out to be very successful. Around 230 representatives of the association’s members’ organisations were in attendance. The two-day conference offered them nine informative presentations around new data, facts and industry trends. Furthermore, attendees had the chance to visit the virtual exhibition stands and to learn more about the exhibiting companies.
Cold Brew Summit 2021
The German Coffee Association organised the Cold Brew Summit for the first time on 29th and 30th April 2021.
Nine exciting talks highlighted different perspectives around this new fashionable drink. We were delighted to see great interest in this virtual event: Approx. 90 coffee experts from 72 organisations were in attendance.
Sustainable packaging in the spotlight
The coffee industry has adopted towards sustainable packaging and companies continue to work on improving themselves in this area. The German Coffee Association supported its members by running an online seminar on ‘Sustainable Packaging’ on 21. April 2021.
Nine top-class experts presented relevant aspects and answered questions around this theme in speed speeches. This online event was well perceived: Approx. 150 attendees from 75 organisations joined virtually.
More than 80% of overall coffee purchases are made in supermarkets and discount shops.
The large number of attendees that joined the online conference ‘Coffee trends and developments in the food retailing sector’ organised by the German Coffee Association, underlined the high relevance of this distribution chain.
Approx. 140 representatives from 78 member organisations attended on 24th March 2021. Four presentations outlined facts and figures in food retailing and reported on further potential of this chain.
Successful association cooperation
The German Coffee Association and the Federal Association of the German Vending Machine Industry invited to an online-seminar called ‘Vending market’s growth potential’ on 17th February 2021.
Approx. 250 vending experts from 136 companies attended this virtual event and got the latest updates, facts and figures in five talks. The following topics were covered: consumer behaviour in vending situations, vending trends, growth potential and relevant market changes.
Latest market developments
At the Virtual Coffee Congress (26th January 2021), eight speakers dealt with the central topic ‘latest market developments’.
They presented their latest roast coffee 2020 market figures to approx. 300 attendees. Furthermore, the speakers highlighted the Corona pandemic’s impact on the financial markets, how the climate change impacts the market of raw coffee and the coffee availability in the future. Further talks dealt with the potential of coffee growing and coffee consumption in India and the increasing importance of milk as coffee ingredient.
International Virtual Congress on Coffee Capsules and Trade Exhibition, 16th - 17th November 2020
The World of Coffee met in Hamburg
Strong, alert, hot – this was the theme of the 50th anniversary celebration of the German Coffee Association, which occurred on 5th July 2019. The ceremonial act took place in the ‘Great Hall’ of the Elbphilharmonie. More than 1,800 guests from national and international coffee business met in the Hanseatic city. They enjoyed an impressive concert of the Symphonists of Hamburg.
In the evening, 1,000 participates joined a Hamburg harbour tour to the fish auction hall, where the guests enjoyed an exclusive dinner.